Know Something About Me...
Hey, welcome to Bing’s page!
She’s all about passion, open-mindedness, persistence and confidence. Whether it’s designing social media content, crafting brand stories, or editing videos, I love finding ways to connect with people through digital platforms. I fancy makeup and beauty while excelling in professional work.
Who Are You Looking At?
This is Bing, born and raised in China. And I graduated from the University of Melbourne in mid-2024 with a degree in journalism. At uni, I was deep into student union life—planning events, leading teams, and handling all the behind-the-scenes admin work. I’ve always loved being both behind and in front of the camera, whether reporting TikTok news during my ABC Melbourne internship or presenting on YouTube for a medical device company. But outside of work, makeup and beauty are my thing. I’m always trying new looks, keeping up with trends, and sharing my creations about makeups on social media. Whether it’s crafting a story, managing a project, or bringing a creative idea to life, I love mixing strategy with creativity and making things happen!
My Key Skills at Work?
With hands-on experience across media, education, business, retail, and hospitality, I’ve gained a diverse skill set that enhances my work:
Video Filming & Editing – Experienced in creating engaging video content, from shooting to post-production. Skilled in editing software to craft compelling narratives, whether for social media, marketing, or news reporting.
Photography & Designing – Strong eye for aesthetics and composition, blending photography with design to create visually striking content. Proficient in digital tools for editing and branding, ensuring cohesive and impactful visuals.
Storytelling – Skilled at weaving compelling narratives, whether through writing, video, or visual content. Able to adapt tone and style to different audiences, making content more engaging and memorable.
Bilingual Proficiency – Fluent in both Chinese and English, allowing for seamless cross-cultural communication, translation, and content localization. This skill is invaluable in reaching broader audiences and engaging diverse markets.
Communication Skills – Confident in verbal and written communication, whether presenting on camera, collaborating with teams, or crafting persuasive messaging. Comfortable engaging with different stakeholders and audiences.
Consciousness of Service – Attentive to audience and client needs, ensuring content and interactions are meaningful, relatable, and effective. Always striving to enhance user experience and engagement.
My Approach and Mindset?
I thrive on solving problems creatively, whether in content creation, marketing, or business strategy. Staying ahead of trends is a priority for me—I’m always learning new skills, experimenting with new tools, and refining my craft to stay competitive. With a strong focus on understanding audience needs, I make sure my work delivers real value, whether through storytelling, branding, or direct engagement.
Beyond my professional work, I run my own home makeup studio, where I blend creativity with business strategy. From social media marketing to client interactions, I’ve built a space that not only showcases my love for beauty but also sharpens my skills in branding, content creation, and customer engagement.